Invest in yourself

Invest in yourself

Wednesday, 05 July

Larking Gowen has been running a trilogy of business breakfasts on the theme of ‘How to make business fun, fulfilling and financially rewarding in 2017’. In June we presented part 2: ‘Invest in yourself’, and I thought that I would share some of the presentation with you.

Compelling reason

Start by asking yourself some questions:

  • Focus on what you want to achieve; sometimes it is just not painful enough to make that change and remember, if there is no will, there will be no way!
  • Are you pulled by a dream or pushed by circumstances?
  • Have you identified your values?
  • What would you like to be remembered for?
  • What makes life worthwhile?
  • Stephen R Covey said: “If I really want to improve my situation, I can work on the one thing I have control over – myself.”


Use these questions to develop your vision, values and goals:

  • Vision – Develop your vision; it might not be to end world poverty, but focus on what your vision is.
  • Values – What is important to you about …? What has to happen for you to know you have achieved …?
  • Goals – Work on your bucket list. If you don’t have one then now it’s time to start one. It’s meant to be a list of everything you want to achieve, do, see, feel and experience in your life. Set goals to aim for, for example, retirement at 60, a holiday home abroad, a Range Rover. The list can, of course, include emotional goals as well as material goals, and these should run alongside each other.
  • Write these down, keep them with you, and look at them regularly so that you are reminded of what you are working towards.

Believe in yourself

Develop a plan to achieve these aspirations and goals. Believe in yourself. If you don’t believe in yourself, how can you expect others to?

Ban negative self-talk:

  • I’m no good at ….
  • I can’t do….
  • I’m useless at ….
  • I’ll never do it.

Albert Einstein said: “Imagination is more important than knowledge.” Make and write positive affirmation statements:

  • I can …
  • I will …
  • Every day I ….
  • I feel great.

Release fear. “The only thing we have to fear is fear itself,” stated Franklin D Roosevelt.

Celebrate small steps and be decisive.

Invest in yourself; perhaps appoint a business coach, read educational books (or audio, so you can listen to them when driving) attend seminars and workshops. Investing in yourself will allow you to become the best version of yourself and if you have a business where you sell your services, customers are more likely to invest in you if you invest in yourself first.


Measure and manage. Like all accountants, we love figures, but at the end of the day it’s important that we measure the results of our efforts and use these to manage the outcomes.


An integral part of the Business Breakfast format is that each table has the opportunity to discuss the lessons of the presentation and feed back their thoughts to the whole audience with the aim of each attendee taking away at least one action point to work on. Some of these were:

  • Feel positive – start from a positive platform.
  • Take time for yourself without guilt.
  • Be kind to yourself. What you are NOT going to do.
  • Enjoy your work to help enjoy the goals outside work.
  • Allow reflection time, and then look forward to what you want to achieve.
  • Write down what you are going to do off the back of this meeting – and do it!
  • Interact with other businesses to form a mentor group.
  • Say your goals out loud (not just in your head).
  • Put “rocks” in your diary – time for you that can’t be moved.

For further details of our Business Breakfasts please visit our website or contact me on 01473 833411 or at


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