Using AI in your business

Using AI in your business

In today’s fast-paced and data-driven business world, the role of technology in enhancing efficiency, productivity and customer engagement has never been more crucial. Artificial intelligence (AI) is transforming the way that businesses operate and interact with their customers, revolutionising customer service, streamlining operations and unlocking new opportunities for innovation.

AI can be a valuable tool for businesses across industries. It can be used to automate repetitive tasks, such as content generation and data entry, or to do research. However, an essential part of adopting AI within your business is investing time to explore this new software to your advantage and to understand what human input is required.

For the more sceptical users, why not incorporate AI into your day-to-day work by asking it to summarise articles or emails – perhaps using it to summarise this blog! Using AI in this way takes away some of the administrative burden which business owners often struggle with.

However, there are limitations with this form of intelligence as machine learning develops and understands input and, of course, AI doesn’t directly replicate the thoughts of a human.

Therefore, within your business there needs to be someone held accountable for the outputs of any AI, with appropriate review systems in place. It’s also good to have a certain level of professional scepticism and adopt a careful approach to confidentiality with the input into AI, such as ChatGPT.

Ultimately, it’s up to individuals to consider where AI can be used within their business, and thought should be given to the culture adopted in the business towards AI and machine learning. I would imagine that most readers are already using AI in some form in their businesses and their home life. For example, a lot of customer support chatbots are AI generated and Amazon’s Alexa is powered by AI.

Accounting software tools also use AI to automate mundane tasks, track expenses and speed up invoicing, helping you get paid more quickly! You can read more about the benefits of digital accounting in our series of podcasts and blogs, ‘How digital can supercharge your business’.

Using AI to help us to work more efficiently, leaving us valuable time for those tasks machines cannot yet master, surely has to be something we embrace.

Alanah Thompson